{"id":29236,"date":"2021-07-20T09:00:39","date_gmt":"2021-07-20T13:00:39","guid":{"rendered":"https:\/\/blueridgeglobal.com\/?p=29236"},"modified":"2025-09-15T21:23:39","modified_gmt":"2025-09-16T01:23:39","slug":"blue-ridge-advances-cloud-native-platform-to-unlock-best-in-class-demand-sensing-and-shaping-capabilities-for-discrete-manufacturers","status":"publish","type":"post","link":"https:\/\/blueridgeglobal.com\/resources-press-releases\/blue-ridge-advances-cloud-native-platform-to-unlock-best-in-class-demand-sensing-and-shaping-capabilities-for-discrete-manufacturers\/","title":{"rendered":"Blue Ridge Advances Cloud-Native Platform to Unlock Best-in-Class Demand Sensing and Shaping Capabilities for Discrete Manufacturers"},"content":{"rendered":"[vc_row][vc_column][vc_column_text]\n<p style=\"text-align: center;\"><em>Production Optimization, Capacity Management and Final Assembly Scheduling Join the Company\u2019s Extensive Portfolio of Supply Chain Planning and Price Optimization Software Solutions<\/em><\/p>\n<p><strong>Atlanta<\/strong>, <strong>July 20, 2021 \u2013 <\/strong><a href=\"https:\/\/blueridgeglobal.com\/?utm_medium=referral&amp;utm_source=pr&amp;utm_campaign=capacityplanning\">Blue Ridge<\/a>, the leading supply chain planning and price optimization platform combining break-through demand sensing and shaping, today announced the introduction of expanded Integrated Business Planning (IBP) solutions designed specifically for discrete manufacturers. The broader offering encompasses final assembly scheduling, rough cut capacity planning, and production management to address manufacturers\u2019 production and omni-channel fulfillment needs.<\/p>\n<p>Disruptive trends in the market, including the shift to ecommerce and omnichannel models, are causing manufacturers to grow more robust capabilities on the distribution side of their business. This shift requires the capture of a more complete and AI powered enterprise-wide plan to compete and win in a climate where channels to customers are rapidly shifting, expanding, and adapting.<\/p>\n<p>\u201cWith a second-to-none track record of delivering industry leading ROI for demand planning and pricing, we are thrilled to be bringing advanced capacity and production planning, alongside our proven IBP solution, to help power discrete manufacturers forward through today\u2019s market challenges,\u201d said Jim Byrnes, chief executive officer, Blue Ridge. \u201cWe also recognize the appetite for big IT projects is low and that speed is crucial. Our low friction, 90 day to go-live, creates value quickly and makes our approach distinctively different compared to the alternatives.\u201d<\/p>\n<p>All stakeholders can now operate from the same page and achieve the most desirable outcome knowing the right balance between inventory, service levels and profitability. These goals are seamlessly configured within Blue Ridge\u2019s supply chain planning and price optimization platform and revealed through data-science rich analytics and dashboards.<\/p>\n<p>\u201cOur ability to give discrete manufacturers the same accurate decision intelligence and cloud-based supply chain planning and pricing alignment we\u2019ve mastered for our distribution clients supports key initiatives facing the manufacturing vertical,\u201d said Santhosh Srirambhatla, chief technology officer, Blue Ridge. \u201cThey include the need to execute effectively across an evergrowing number of consumer buying channels, broadening consumer options, and greater overall transparency for the production and distribution for their finished goods. \u201d<\/p>\n<p>To learn more about Blue Ridge\u2019s discrete manufacturing solution, visit <a href=\"https:\/\/blueridgeglobal.com\/solutions-capacityplanning\/?utm_medium=referral&amp;utm_source=pr&amp;utm_campaign=capacityplanning\">blueridgeglobal.com\/solutions-capacityplanning\/<\/a><\/p>\n<h3>About Blue Ridge<\/h3>\n<p>Achieving a resilient supply chain sits at the intersection of demand, price and inventory \u2013 where a company\u2019s customers, suppliers and their operations meet. Blue Ridge\u2019s cloud-native integrated planning and pricing platform gives Wholesale Distributors, Specialty Retailers and Discrete Manufacturers app simplicity that uniquely integrates data science-rich inventory forecasting capabilities with price optimization insights.\u00a0From modeling, right-sizing inventory and seamless collaboration, Blue Ridge bases success off increases in customer profitability and service levels. Learn more at <a href=\"https:\/\/blueridgeglobal.com\/?utm_medium=referral&amp;utm_source=pr&amp;utm_campaign=capacityplanning\">https:\/\/blueridgeglobal.com\/<\/a> or request a demo at <a href=\"https:\/\/blueridgeglobal.com\/request-demo\/?utm_medium=referral&amp;utm_source=pr&amp;utm_campaign=capacityplanning\">https:\/\/blueridgeglobal.com\/request-demo\/<\/a>.[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>Production Optimization, Capacity Management and Final Assembly Scheduling Join the Company\u2019s Extensive Portfolio of Supply Chain Planning and Price Optimization Software Solutions.<\/p>\n","protected":false},"author":36,"featured_media":27942,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[58],"tags":[],"scp_topic":[185],"sector":[181],"technology":[177],"class_list":{"0":"post-29236","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-resources-press-releases","8":"industry-generic","9":"scp_topic-generic","10":"sector-manufacturing","11":"technology-generic"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/posts\/29236","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/comments?post=29236"}],"version-history":[{"count":1,"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/posts\/29236\/revisions"}],"predecessor-version":[{"id":36042,"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/posts\/29236\/revisions\/36042"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/media\/27942"}],"wp:attachment":[{"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/media?parent=29236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/categories?post=29236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/tags?post=29236"},{"taxonomy":"scp_topic","embeddable":true,"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/scp_topic?post=29236"},{"taxonomy":"sector","embeddable":true,"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/sector?post=29236"},{"taxonomy":"technology","embeddable":true,"href":"https:\/\/blueridgeglobal.com\/wp-json\/wp\/v2\/technology?post=29236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}